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Our joint Ethos Privacy and Blueprint Technologies Customer Loyalty Workshop assists stakeholders from many different disciplines in rapidly increasing the maturity of their customer loyalty programs. We accomplish this by working with you to assess the strategy, data, people, process, metrics and technology that support your program.
The Utah House passed the Utah Consumer Privacy Act (UCPA) on March 2, 2022. While the bill is not yet law, there is a strong likelihood it will be passed into law with few, if any, substantive changes to the current text. If the UCPA is passed, Utah will become the fourth state with comprehensive consumer privacy legislation in the United States.
In the absence of a comprehensive federal privacy law in the United States, California, Virginia, and Colorado have each enacted state-level frameworks to protect the data privacy of their residents. The California Privacy Rights Act (CPRA) and the Virginia Consumer Data Protection Act (CDPA) become effective on January 1, 2023, and the Colorado Privacy Act (CPA) on July 1, 2023.
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